Penguin/panda update will eliminate or harm the website which do not go through the Google’s quality guidelines. Also this will lower down the rank of the websites keywords , according to their website quality and content quality. If they are found to be a against Google`s gudelines or fake or duplicate website which is not having unique information, it will be immediately vanished.
Few steps to avoid/ overcome from being trapped by Google update:
- Your site should not have multiple pages or sub-domains which have duplicate content.
- Do not use any redirecting method to increase traffic in your website.
- Avoid using excessive numbers of keywords which are not related to the page or website.
- Never send direct queries to Google.
- Always fill your page only with relevant keywords and content.
- Do not get associated with any misleading websites which may affect your rankings.
- Do not violate any of the Google guidelines while creating your own website.
- Do not involve in unwanted SEO practises.
- Avoid from keyword stuffing and Cloaking.
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